Urbino Envois implements the In 2021, Latin American logistics company Urbano Envíos implemented the WhatsApp Business API to optimize package delivery. A WhatsApp address verification system was introduced, allowing recipients to confirm their location before the delivery person arrives.
Previously, delivery drivers would go to the recipient’s last registered address, resulting in bounced deliveries when it wasn’t updated.
Image: WhatsApp.com
Consórcio Magalu automates the appointment schedule via WhatsApp
Urbino Envois implements the In 2021, Brazilian marketplace Consórcio Magalu automated the delivery of financing plan information and allowed users to schedule mobile phone number data updated appointments directly via WhatsApp using the WhatsApp Flows feature .
Before this solution, lead conversion relied on calls and emails, which slowed down the process excessively. According to data provided by the company itself, the implementation of the WhatsApp Business API increased conversions among organic visitors by 2.9 times and increased conversions from paid traffic by 49%.
Image: WhatsApp.com
How to use the WhatsApp Business API in 6 steps
The easiest way to access the WhatsApp Business API is through a business solutions provider. This way, you can use the platform’s intuitive interface that integrates with your marketing tool, without the need for programming or integrating brazil data WhatsApp into your back-end systems.
1) Select a WhatsApp solution provider with API access
To integrate the WhatsApp Business API, a business must use the services of a Business Solutions Provider ( BSP ) that partners with the messaging app, which are typically marketing automation platforms.
Brevo is one of the certified providers available to offer this service. WhatsApp campaigns are available on all Marketing Platform pricing plans.
2) Link your WhatsApp Business account to the BSP
Once you’ve chosen a BSP provider, you must create an account with them to access the WhatsApp API. The provider automatically connects your WhatsApp Business account to your BSP account. You can find out how to do this in Brevo here .
You can link an existing WhatsApp Business 9 obstacles to seo success account or create a new one, but it’s essential that it be a business WhatsApp account, as the API isn’t available for personal accounts.
3) Verify your business on Meta Urbino Envois implements the
Verifying your business on Meta is a mandatory step to protect consumers. WhatsApp needs to verify that you are authorized to represent the brand you are registering. All business accounts go through this process to prevent fraudulent contact with users.
It’s important that you specify the business name you’ll use, so WhatsApp can approve it by following these instructions .