The use of SEO tools is indispensable for making good analysis or monitoring progress and results. These tools can make the job of an SEO specialist or marketing professional easier and more efficient. But some of these tools can be quite expensive, especially if you’re a freelancer. Ahrefs, SEMrush, and MOZ are some of these tools that are popular with many marketing specialists.
For example, if a Google core update has had a negative impact on your website, it’s time to take a closer look at your SEO strategy. SEO tools can therefore come in handy here, but this does not always have to be paid.
I share seven useful SEO tools below
These are divided into different categories: from on-page SEO to link building and keyword research. At the end of this article are tools that fall outside these categories.
Is your favorite tool not listed? Leave a comment below this article and explain why you think every SEO person should use this tool.
When you start with an analysis, you often start by analyzing the Bahamas Phone Number website itself. You look at the technology, content, website structure and user-friendliness. For example, is the loading time of some pages very long or are there many 404 links? Obviously you are not going to manually check every link on the website whether this gives a 3XX, 4XX or server error .
Google Chrome’s Lighthouse
Let’s start at the beginning, which is Google Search Console . Aside from the fact that the data comes from Google, Google Search Console provides information about keyword and URL performance, indexing issues, mobile usability, crawl data, and sitemap status, among other things.
To stay with Google for a while, Google Chrome’s Lighthouse is indispensable during a technical SEO analysis. This is Google’s open source site speed utility. Lighthouse provides audits of performance, accessibility, web apps, SEO, and more. This tool makes it possible to perform an on-page audit directly without external parties or software .